The Plus at Magnor

The Plus - the world's most eco-friendly factory and a hot destination



The Plus is a tribute to the public, and the area around the factory is open 24 hours a day, seven days a week. In addition to spectacular architecture that blends beautifully with nature, you'll find Forest Camp with universally designed trails that take you on forest walks that are accessible for both prams and wheelchairs, a pink picnic table with room for about 100 people and several different activities for young and old. You can ride Norway's highest slide, enjoy the tranquillity of the forest at a wide range of social meeting places, experience a unique factory roof or hike along the Børli poetry trail. On the green roof, you will experience how this functions as an urban piazza in the middle of the forest with its furnished concrete floor, surrounded by the forest's high treetops. You can also familiarise yourself with Vestre and The Plus on one of our three information screens on the factory walls.

Designed by Danish architects BIG, The Plus is a tribute to the great outdoors. That's why Forest Camp (the area around The Plus) is a 300-acre area that is open to everyone. Through 2,000 square metres of windows in the factory, you can see the production process from outside, or you can book a guided tour inside the factory. In Forest Camp you'll find various social meeting places with benches of different kinds, including a pink long table in the forest with room for about 100 people.

Vestre will bring something new to Forest Camp every year, giving you a reason to come back year after year.

- Read more about the activities at The Plus

Guided tours and group visits

It's possible to visit the factory and learn more about Norwegian furniture production. Experience the spectacular architecture of The Plus - designed by world-renowned BIG Bjarke Ingels Group - from the inside. On the tour, you'll learn more about Vestre's history from the start in 1947, how architecture, technology, people and nature are united in The Plus, and how we work with both social and environmental sustainability.

If you would like a tour inside the factory with one of our guides, you must purchase a ticket. The tour follows the products' journey in the factory, and you'll get to see our robots Margot and Randi powder coating, and experience how nature, light and aesthetics affect us humans.

- Individuals and small groups can book tours online

- Contact us to book a guided tour for more than 15 people.

Enjoy your packed lunch in the sunshine

With everything you can experience at The Plus, it's a good idea to bring a packed lunch. We recommend enjoying your packed lunch outdoors on the seats in the forest area or on the factory roof. There are also great opportunities to bring a picnic blanket and find a peaceful spot to yourself.

If you don't have a snack in your bag, Ingelsrud patisserie is only a 3-minute drive away. You can also ask for food and drinks to be delivered at an agreed time at The Plus.

We ask you to always show consideration for nature so that those who come next also have an equally good experience.

- Please dispose of your rubbish in the bins we have provided.

- Please note that it can be very dry in the forest at times. We therefore discourage smoking and bonfires in these areas.